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Phillips Corporation Rebrands Additive Division to Phillips Advanced Manufacturing

🇺🇸 3DPrint.com3D PrintingWed, 08 Jul 2026 12:30:04 GMT· edited
Phillips Corporation Rebrands Additive Division to Phillips Advanced Manufacturing

Phillips Corporation has rebranded its Additive Hybrid division to Phillips Advanced Manufacturing, signaling a broader focus on integrated and hybrid manufacturing solutions.

Phillips Corporation has announced a rebranding of its Additive Hybrid division, which will now be known as Phillips Advanced Manufacturing. This strategic shift signifies a move towards a more comprehensive approach to advanced manufacturing, encompassing hybrid systems, standalone additive manufacturing, and deployable production units.

Brian Kristaponis will lead the newly named division. The company's strategy emphasizes offering a holistic range of solutions rather than focusing on a single additive technology. This approach allows Phillips to address customer needs by integrating various manufacturing processes, including additive and subtractive methods, and large-format printing.

Phillips Advanced Manufacturing Solutions aims to provide customers with integrated manufacturing solutions by leveraging a broad ecosystem of technologies, partners, and expertise. The division will offer consulting services, application engineering, and support for 3D printers, with a particular focus on deployable cells that combine processes like Directed Energy Deposition (DED), scanning, and machining to enhance production speed and efficiency.

The company's expanded portfolio includes additive manufacturing technologies from partners such as Meltio (W-LMD), Fronius (wire arc additive), InssTek (DED with powder and wire), and MX3D (WAAM). This diverse offering, particularly in DED, enables Phillips to address applications ranging from large-scale structures to robotic cell-based wire manufacturing and specialized powder applications.

Editor's Analysis — through the multi-planetary lens

The rebranding of Phillips' additive division to 'Advanced Manufacturing' reflects a maturing industry trend. By focusing on integrated solutions, hybrid processes, and deployable systems, the company positions itself as a systems integrator, a role crucial for accelerating additive adoption. This approach is vital for industries seeking flexibility and resilience, including aerospace and defense, where efficient, on-demand production is paramount.

Original headline: Phillips Corporation Rebrands Additive Hybrid Division, Now Called Phillips Advanced Manufacturing
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Edited by the news editor with AI from the original report — please refer to the original source.

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